I want to offer content to my viewers

Content Creation

 Offering content to your viewers is numero uno in our book!


We create and manage content for social media, email newsletters and campaigns, and blog postings.  We also curate custom information for the portions of your website that require, well, information.  So, if you are interested in perusing and utilizing our Content Management Services for creation and marketing purposes, you’ve come to the right place. 

Content Management is more than content. Its generation of text, photos, videos, and other visuals that encourage site visitors.

Content Creation

Content Creation Services is in fact the most important part of content management.

Content is the most important part of building an online presence, which means we have a lot of information on it. Most customers start their purchase process online. That’s why it’s important that they find your website. But finding your website is only half the battle. If it wasn’t, then you could easily list your business in magazines or newsprint and voila’ your store would be full. It’s not that simple! You must stand out from your competitors. Content creation includes the actual written word that’s laid out in the headings and paragraphs as well as what is entered in the back engine of the website.


At the beginning of our journey, prior to becoming an Exclusive Client, Hillsdale Web Design will meet with you and your team and talk about your business.


Here is the best way for us to explain content and how we use it Online to service your business.


What’s the process of creating content for my website?  


Content creation includes the actual written word that’s laid out in the headings and paragraphs as well as what is entered in the back engine of the website. At the beginning of our journey, Hillsdale Web Design will meet with you and your team and talk about your business. At that meeting, we will be looking for any collateral you have. Essentially, the more organized you are, the more time and money you will save. While you wait for content to be created, your Web Designer will start to draft your site’s structure and can show you a visual of how that will work. Knowing how your site will function is key in content development. Eventually, you’ll see your site develop as we add your branded imagery, logo and images, your call to actions, the page headers, titles, paragraphs, images, and so on. You’ll receive a call from us as development continues to see if you approve of how your site is being laid out. This is when you will have the time to express any concerns with the site’s design features and functionality as well.


I have some content already; can I share it with you?  


Yes! The more content you have the better! However, if your business is new or if you don’t have a lot or even none at all, no worries because our Content Strategist can develop content for you.


How will HWD know what to write?  


It’s important to understand that while we have a professional journalist on staff to research and write content for your website, you are the final say-so when it comes to how you want your business described and showcased Online. If at any time you see content that needs tweaked, please just let us know as we’d rather change the content sooner, rather than later. It’s also important to understand that no matter how much explanation you provide in what you offer in services and products, we may need assistance or guidance explaining your industry. We will keep working with you until you are 100% satisfied! Once my content is created, will I need to change it, or have it changed? Content should be a never-ending investment in your business. Content is what Google cares about, it’s what your clients care about, and regardless of what is created initially that jumpstarts your site and move it in the right direction, we encourage all of our clients to update their website at least every 6 months or so to stay fresh! Content is the backbone of SEO. It’s not just about what is written on the page or the back-engine of a website, it’s about how it all works together.


How much does content creation cost?  


Content creation is billed separately from any other service but the only time you will be billed for content creation is if you ask us to create it.

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